Promoting Peer-to-Peer Ridesharing Services as Transit System Feeders

This project evaluates the potential of promoting ridesharing as a demand generator for transit by incorporating transit station transfers into the travel routes suggested by the real-time ride-matching algorithms used in Peer-to-Peer (P2P) ridesharing services. A simulation will be conducted with this algorithm so that certain metrics such as transit demand augmentation potential, station efficiency and pricing sensitivity can be evaluated and utilized to develop a computationally efficient mobile application. This mobile application will then be field-tested so that the preliminary functionality can be assessed in preparation for a more elaborate subsequent field study.