Understanding Belt Use Beyond Demographic Factors

While much progress has been made in raising belt use, targeting the remaining nonusers has posed a challenge. Further understanding these individuals, specifically their attitudes, risk perceptions, and other psychological factors, may prove beneficial for program development and subsequently effective for promoting behavior change. Insight into the psychological make-up and psycho-social patterns of behavior of rare and situational belt users will provide a basis for developing new programs directed at these individuals. The objectives of this project are to determine psychological constructs and psycho-social factors related to belt users and create profiles of user types based on these constructs and demographic factors through a nationally representative survey. The results will yield a more comprehensive picture of belt user groups that can be transitioned to program development.

    Language

    • English

    Project

    • Status: Active
    • Funding: $562026
    • Contract Numbers:

      DTNH22-15-C-00018

    • Sponsor Organizations:

      National Highway Traffic Safety Administration

      1200 New Jersey Avenue, SE
      Washington, D.C.  United States  20590
    • Managing Organizations:

      National Highway Traffic Safety Administration

      1200 New Jersey Avenue, SE
      Washington, D.C.  United States  20590
    • Project Managers:

      Byrd, Mary

    • Performing Organizations:

      Fors Marsh Group

      1010 N Glebe Road, Suite 510
      Arlington, VA  United States  22201
    • Start Date: 20150928
    • Expected Completion Date: 20200930
    • Actual Completion Date: 0
    • USDOT Program: Behavioral Safety Research
    • Subprogram: Seat Belt Use

    Subject/Index Terms

    Filing Info

    • Accession Number: 01618725
    • Record Type: Research project
    • Source Agency: National Highway Traffic Safety Administration
    • Contract Numbers: DTNH22-15-C-00018
    • Files: RiP, USDOT
    • Created Date: Dec 7 2016 3:50PM