Research for the AASHTO Standing Committee on Planning. Task 93. Road Pricing Communication Practices

As the nation struggles to define new solutions and seeks political leadership to address such cross-cutting transportation issues such as finance, congestion, system capacity and performance, environmental stewardship, etc., more effective approaches are needed to educate policy makers, transportation professionals and the general public about all available solutions and the relationships between them. Recent research shows that the general public and key transportation stakeholders generally do not have a sense of the comparative costs and benefits of various types of solutions, and in particular, road pricing solutions, to traffic congestion. This research will produce a report that documents best practices in communicating with the public on all aspects of road pricing. The report will identify messages and delivery methods that have worked and not worked, along with the characteristics of successful road pricing communication campaigns. The audience for the report includes public officials, transportation professionals, and community leaders.


  • English


  • Status: Completed
  • Funding: $50000.00
  • Contract Numbers:

    Project 08-36, Task

  • Sponsor Organizations:

    Federal Highway Administration

    1200 New Jersey Avenue, SE
    Washington, DC  United States  20590

    American Association of State Highway & Transportation Officials (AASHTO)

    444 North Capitol Street, NW, Suite 225
    Washington, DC  United States  20001

    National Cooperative Highway Research Program

    Transportation Research Board
    500 Fifth Street, NW
    Washington, DC  United States  20001
  • Project Managers:

    Srinivasan, Nanda

  • Performing Organizations:

    KT Analytics


    ICF Consulting, Incorporated

    101 Lucas Valley Road
    San Rafael, CA  United States  94903-1791
  • Principal Investigators:

    Higgins, Thomas

  • Start Date: 20090407
  • Expected Completion Date: 0
  • Actual Completion Date: 20100715
  • Source Data: RiP Project 21257

Subject/Index Terms

Filing Info

  • Accession Number: 01557212
  • Record Type: Research project
  • Source Agency: National Cooperative Highway Research Program
  • Contract Numbers: Project 08-36, Task
  • Files: TRB, RiP
  • Created Date: Mar 19 2015 1:00AM