Traffic Safety Culture Phase 3
This project is a cooperative effort of participating state departments of transportation (DOTs) and other (traditional and non-traditional) organizations with a vested interest in positively affecting the traffic safety culture. As its third phase, this long-term partnership supports continual evolution and integration through research projects, developed tools, and implementation efforts. Collectively with its last two phases, the efforts completed by this pooled fund continue to develop and deliver tools and services to transform the national, state, and community-level traffic safety culture. The goals of this transformation are to: 1) Show a measurable shift in values, attitudes, and behaviors related to road safety, and maintain positive changes in culture shifts that must be sustained in traffic safety behavior for all motorized and non-motorized road users; 2) Recognize and define many different levels of cultural influence in traffic safety and create and implement tools that positively influence a sustainable shift in those cultural beliefs; 3) Create tools for practitioners that impact culture in their organization and communities; 4) Provide the framework to influence the driver risk-takers to comply with making safe choices behind the wheel, whether automatically, due to culture shifts, or because of influencers that one might identify with, such as peers or family. Through continual collaboration, implementing, and trying new approaches, traffic safety culture can be significantly improved to reduce fatalities and serious injuries for all motorized and non-motorized road users.
- Record URL:
Language
- English
Project
- Status: Programmed
- Funding: $1,170,000.00
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Contract Numbers:
TPF-5(547)
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Sponsor Organizations:
Kentucky Transportation Cabinet
200 Mero Street
Frankfort, KY United States 40622Nevada Department of Transportation
1263 South Stewart Street
Carson City, NV United States 89712Vermont Agency of Transportation
1 National Life Drive
Drawer 33
Montpelier, VT United States 5633Texas Department of Transportation
125 E. 11th Street
Austin, TX United States 78701-2483Montana Department of Transportation
2701 Prospect Avenue
P.O. Box 201001
Helena, MT United States 59620-1001Mississippi Department of Transportation
P.O. Box 1850
Jackson, MS United States 39215-1850Michigan Department of Transportation
Van Wagoner Building
425 W. Ottawa Street
Lansing, MI United States 48909Louisiana Department of Transportation and Development
P.O. Box 94245
1201 Capitol Access Road
Baton Rouge, LA United States 70804-9245Kansas Department of Transportation
Eisenhower State Office Building
700 SW Harrison Street
Topeka, KS United States 66603-3754Iowa Department of Transportation
800 Lincoln Way
Ames, IA United States 50010Illinois Department of Transportation
2300 S. Dirksen Parkway
Springfield, IL United States 62764Idaho Department of Transportation
P.O. Box 7129
3311 W. State Street
Boise, ID United States 83707-1129Georgia Department of Transportation
600 West Peachtree St
Atlanta, GA United States 30308Connecticut Department of Transportation
2800 Berlin Turnpike
P. O. Box 317546
Newington, CT United States 06131-7546Alaska Department of Transportation and Public Facilities
Research Development & Technology Transfer
3132 Channel Dr
Juneau, AK United StatesFederal Highway Administration
1200 New Jersey Avenue, SE
Washington, DC United States 20590 -
Project Managers:
Ridenour, Rebecca
- Start Date: 20241024
- Expected Completion Date: 0
- Actual Completion Date: 0
Subject/Index Terms
- TRT Terms: Best practices; Safety culture; Strategic planning; Traffic safety
- Subject Areas: Administration and Management; Highways; Planning and Forecasting; Safety and Human Factors;
Filing Info
- Accession Number: 01944395
- Record Type: Research project
- Source Agency: Federal Highway Administration
- Contract Numbers: TPF-5(547)
- Files: RIP
- Created Date: Jan 29 2025 3:23PM