Click It or Ticket Evaluation

The primary objective of this project is to conduct an evaluation of the Click It or Ticket (CIOT) program as currently implemented. The evaluation will include both a nationally representative survey and a quasi-experiment comparing seat belt use at sites with varying levels of CIOT-related law enforcement participation and media exposure. To this end, the following will be collected or obtained: seat belt observations; surveys of program awareness, perceived risk of ticketing, and self-reported behavior change; locations of media placements and estimated or actual impressions; census data on demographic and other potentially relevant factors; citation data, including times and locations of violations, and demographic information on offenders, if available; number of participating law enforcement agencies; law enforcement hours contributed; and, locations and times of related law enforcement activity. A secondary objective of this project is to disaggregate and attribute, to the extent they are found to exist, observed effects of CIOT on seat belt use rates to the program’s enforcement and messaging components.

    Language

    • English

    Project

    • Status: Active
    • Funding: $1709504
    • Contract Numbers:

      47QRAA22D003L/693JJ924F00180N

    • Sponsor Organizations:

      National Highway Traffic Safety Administration

      1200 New Jersey Avenue, SE
      Washington, D.C.  United States  20590
    • Managing Organizations:

      National Highway Traffic Safety Administration

      1200 New Jersey Avenue, SE
      Washington, D.C.  United States  20590
    • Performing Organizations:

      ToXcel, LLC

      7140 Heritage Village Plaza
      Gainesville, VA  United States  20155
    • Principal Investigators:

      Tucker, Annette

    • Start Date: 20240930
    • Expected Completion Date: 20280831
    • Actual Completion Date: 0
    • USDOT Program: Behavioral Safety Research
    • Subprogram: Occupant Protection

    Subject/Index Terms

    Filing Info

    • Accession Number: 01935842
    • Record Type: Research project
    • Source Agency: National Highway Traffic Safety Administration
    • Contract Numbers: 47QRAA22D003L/693JJ924F00180N
    • Files: RIP, USDOT
    • Created Date: Nov 1 2024 12:35PM